1. China’s Cancel Culture: With awareness of their global purchasing power, Chinese consumers are likely to continue to become increasingly assertive online when they’re dissatisfied with global brands. – Read More on L2 Digital
2. RETRO READ: Does Le Pliage Help or Hurt the Longchamp Luxury Brand? Longchamp’s Le Pliage is one of the fashion world’s most successful products, a cultural icon across the globe. But managing the low-priced, nylon handbag is challenging as Longchamp tries to move its brand upmarket into higher-priced, luxury leather goods. – Read More on HBS
3. Michelle Pfeiffer is bringing transparency to a tightly guarded industry with her new direct-to-consumer perfume company: “What does ‘natural’ mean? Anything you want it to, really. Same with clean or organic. So Henry Rose is not about what’s the most natural, clean, or organic. It’s about what’s the most safe.” – Read More on Fast Co.
4. Can the Birkin Bag Survive the Resale Market? “Some of the most coveted accessories are available on your phone in seconds.” At any given point, these resellers tend to “have more Birkins in stock online than Hermès stores,” and such volumes are “game changing.” Resale is, he said, “the one channel that brands are so far largely unable to mold in terms of either volumes or pricing — and that in itself is hugely disruptive.” – Read More on the New York Times
5. Just How Natural Are "Natural" Beauty Products? While this particular segment of cosmetics and beauty goods, “clean,” “green,” “natural,” and/or “organic” ones, are surging in popularity and profitability, legal standards to govern them are non-existent. – Read More on TFL