Louis Vuitton has brought a new accessories designer on board to help re-secure its status as one of the most desirable luxury brands on earth. The design house's new addition: Proenza Schouler's ex-accessories design director Darren Spaziani. He will assume his position at the company on October 1st and is likely being brought on to help with creative director Marc Jacobs' impending departure. It is no secret that Louis Vuitton has been attempting to revamp its image after suffering a dip in demand for its logo-embossed canvas bags (thanks to the side effects of intense market saturation). The iconic design house's new collection, including the Capucine bag, is faring well, with bags flying off the shelves at European fashion capitals and waiting lists coming into fruition.
According to a Louis Vuitton statement, 38-year old Spaziani (a graduate of Central Saint Martins and London College of Fashion, who worked for Louis Vuitton from 2004 to 2006) will create new collections made with "leather of the highest quality." Recently-promoted Delphine Arnault, daughter of LVMH Chief Executive Bernard Arnault, described Spaziani as "one of the most talented designers of his generation. He knows the maison well and will bring modern vision and professionalism to Louis Vuitton's creations."
Interestingly, in addition to working at Proenza Schouler, Spaziani has previously worked as accessories design director at Balenciaga, which is owned by LVMH's market and legal rival Kering.