The Fashion Law Exclusive - British apparel company Thomas Pink sued Victoria's Secret UK this past May, after the US lingerie giant set up shop on London's Bond Street and in Westfield Stratford. Thomas Pink, which is owned by luxury conglomerate LVMH Moet Hennessy Louis Vuitton, is accusing Victoria's Secret of potentially causing customer confusion with its own "PINK" branding.
This prompted Victoria's Secret to file a declaratory judgment lawsuit in response in an Ohio federal court two months later, seeking clarification of "the rights of the parties, allowing them to continue the peaceful coexistence that has been in place for many years" (aka asking the court to hold that its "Pink" collection is not infringing Thomas Pink's mark and thus, a holding that allows the companies to co-exist, which they have done peacefully for many years, according to VS). That filing was withdrawn and as of today, the lingerie giant (by way of Victoria's Secret Stores Brand Management, Inc., the owner of its intellectual property rights) has filed a new declaratory judgment suit in the Ohio Southern District Court. Why Ohio? Well, that's where Victoria's Secret is headquartered.