Glossier’s trademark application for registration for its use of a specific shade of pink on a bubble-wrap lined pouch in connection with the sale of cosmetics is faring pretty well before the U.S. Patent and Trademark Office. After overcoming some initial pushback from the national trademark body on the basis of functionality and distinctiveness (or … Continue reading As Glossier’s Pink Pouch Proceeds in the Trademark Registration Process, Lookalike Packaging Emerges