1. U.S. firm loses F-word trademark dispute with EU: FA World Entertainment Inc on Wednesday lost its fight to trademark ‘Fucking Awesome’ for products ranging from clothes to skateboards as Europe’s second-highest court backed an EU patent body’s argument that the phrase was not distinctive enough. – Read More on Reuters

2. Where Is the Fast Fashion Backlash? Some apparel retailers are gearing up for climate-conscious consumers to drive a shift in shopping patterns. It just hasn’t happened yet. – Read More on Bloomberg

3. With Project Clover, TikTok touts new EU data privacy and security efforts: TikTok’s trajectory of late suggests that some restrictions could be heading its way, with a group of U.S. senators this week unveiling bipartisan legislation that could allow the government to limit or ban foreign-based technologies such as TikTok, if deemed a national security threat. – Read More on TechCrunch

4. Zara Extends Lead Over H&M, Faces Down Threat from Shein: “Inditex has a very flexible business model; it offers affordable fashion with quality. Many have tried to replicate it, but nobody has managed to do so.” – Read More on the WSJ

5. Chinese Buyers to Boost Luxury Goods Sector: “China should become the industry’s growth engine from this year on, and we expect brands at the top of the luxury-goods pyramid to benefit the most.” – Read More on Morgan Stanley

6. Retail CEOs Want Their Loyal Consumers Back, Reflecting on Q4 Earnings: Nordstrom’s CEO says, “Given the continued uncertain environment, we remain focused on executing with flexibility and agility, including conservative buy plans and faster inventory turns.” – Read More on PYMNTS