1. Serena’s style changed the game in fashion, business: And her retirement from competitive sport is expected to have little to no impact on her brand value – with Nike planning to continue its partnership with the 40-year-old. – Read More on Reuters

2. Will Covid-19 chills and slumping economy keep China from becoming world’s largest luxury goods market? China’s domestic luxury goods sales accounted for 21% of total global luxury goods sales in 2021, according to Bain, and could account for as much as 40% of the world’s market for luxury goods. – Read More on SCMP

3. Amid US retail gloom, Uniqlo shines on COVID-triggered revamp: The flagship brand of Fast Retailing said it’s poised to book its first annual profit in North America – after 17 years of trying – aided by a revamp of its logistics and pricing strategy, introduced during the pandemic, and essentially halting discounting. – Read More on Reuters

4. Chinese E-Commerce Companies Suffer as Economy Sours: In an August call with analysts, Alibaba’s Chief Executive Daniel Zhang cited China’s Covid restrictions for a mid-single-digit decline in total sales value of items sold on its flagship e-commerce platforms, Taobao and Tmall. – Read More on the WSJ

5. What’s next for the fashion industry? The tech startups weaving fresh trends: Traditional fashion brands have hopped onto the live shopping bandwagon. LVMH has signed a commercial partnership with Bambuser for the group’s labels to use their platforms. – Read More on EU Startups