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Twitter’s Rebrand Sheds Light on How Consumers Relate to Brands

Twitter has long been known for its blue bird. Created by artist Martin Grasser and two other designers and debuted on the ...

September 21, 2023 - By Alexandra Mogyoros

Fashion Brands and Marketing

Why Dunkin’ and Lego’s Rebranding Succeeded But X Misses the Mark

Earlier this summer, Twitter swapped the fluffy blue bird that used to symbolize the ...

September 5, 2023 - By Matthew Pittman

Fashion Brands and Marketing

The Shift From Owning to Renting Is Ushering in a New Era of Consumerism

Today’s consumer landscape is witnessing a pivotal shift away from traditional ...

August 2, 2023 - By Seung Hwan Lee

Business

As Digital Twins Gain Steam, A Look at Some Key Legal Considerations

Early this month, Dior unveiled the latest offerings from its B33 sneaker collection. In ...

July 13, 2023 - By TFL

Future Artificial Intelligence

Google Sued for “Stealing” Vast Amounts of Consumer Data for AI Products

Google and its owner Alphabet are being sued over their alleged practice of ...

July 12, 2023 - By TFL

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Popular

German Court Sides With Louboutin in Latest Platform Liability Lawsuit

Claims Against Companies’ Directors for ESG Breaches Are Coming

HexClad Fires Back at “Rolls-Royce of Pans” Trademark Suit With Counterclaims

Levi’s is Suing Coperni Over Tab Trademarks, Reworked Jeans

Shein: A Look at the Legal Landscape for an Ultra-Fast Fashion Giant

Regulating Artificial Intelligence: A Running Tracker of AI Legislation

David Yurman Wages TM, Copyright Lawsuit Over “Copycat” Jewelry

Twitter’s Rebrand Sheds Light on How Consumers Relate to Brands

New Study Shows that Climate-Centric Lawsuits Are on the Rise

Resale & Trademark Exhaustion in the EU: A Guide for Brand Owners

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