How Lamborghini Won Lambo.com: Fame, Bad Faith & a $75M Listing

The 9th Circuit sided with Lamborghini, finding the unaffiliated registrant of lambo.com acted with “bad faith intent to profit.”

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As Lamborghini Teams Up With Supreme, a Look at How Automakers Use Fashion to Profit and to Plan Ahead

Car brand as fashion brand? It is not a completely outlandish idea.

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