Sofia Webster bag (left) & Nasty Gal's version (right)

Sofia Webster bag (left) & Nasty Gal’s version (right)

Nasty Gal is slated to be the next Forever 21 and so, copying other brands and selling the copies for cheap is obviously the online retailer’s speciality. The latest example: its SRSLY WTF Bag. Some sites have commented on the similarity between Nasty Gal’s $48 clutch and Sophia Webster’s $500 Blah Blah Blah Speech Bubble clutch which preceded it. In case you’re not familiar with Sophia Webster, it is a UK-based accessories brand that was launched in 2012 by Sophia Webster, an ex-Nicholas Kirkwood designer. Turns out, in addition to being an award winning designer Webster is also a defender of her original designs. She took to her Instagram account this weekend to share an image of Nasty Gal’s bag, along with the following caption: “Nice Try @NastyGal #COPYCAT #SpeechBubbleClutch #SWHQ.”

Nasty Gal’s founder Sophia Amoruso has not yet responded but she probably will in her usual fashion, which includes some iteration of design piracy being a “rite of passage” and an array of the worst curse words you can think of, because the brand is classy like that. Interestingly in this case, Nasty Gal doesn’t have a supplier to blame, a go-to move for design pirating brands trying to avoid blame, as the bag is part of Nasty Gal’s in-house collection. The Nasty Gal Collection consists of self-proclaimed “limited edition styles by Nasty Gal [which] are designed at our offices in Los Angeles, featuring exclusive prints and aspirational pieces” (read: things they have copied from actual designers and are passing off as their own). Whether Sophia Webster has a claim here is debatable, as the sayings that adorn the bags are different. Yet, the overall design of the two bags is identical.