A Conference by TFL
BRAND FORWARD will bring together industry leaders shaping the future of fashion and retail.
Join us in New York City for off-the-record conversations, expert-led panels, and opportunities to connect with peers – from in-house counsel to brand executives. CLE credit will be available.
When
Oct 9, 2025 | 1:30-7:00PM EST
Where
New York City
Speakers
John Belcaster
General Counsel, MSCHF
Jeff Berk
Co-Founder & Managing Director, Privé Porter
Danielle Bulger
Partner, ArentFox Schiff
Bernadette DeAngelis
Director of Marketing Transformation & Operations, Coach
Sindy Ding-Voorhees
Partner, Kilpatrick Townsend & Stockton
Sky Gellatly
Co-Founder & CEO, ICNCLST
Melissa Peretz
Director & Counsel, American Express
Joëlle Grunberg
Partner, Fashion & Luxury Group Co-leader, McKinsey & Company
Inii King
Founder & Chief Creative Officer, King & Partners
James Lamdin
Founder, Analog:Shift; VP Vintage & Pre-Owned, Watches Of Switzerland
Rachelle Laroche
VP, Chief Commercial & IP Counsel, LVMH
Jeff Lee
CEO & Co-Founder, DIBS Beauty
Laura Lewis
Chief Administrative Officer & General Counsel, StockX
Lesley Matty
General Counsel, Mejuri
Grace Smalley
CFA, Executive Director, Morgan Stanley
Jenny Vo
Legal Counsel, Brand Protection, Lululemon USA
Panels & Agenda
1:30 PM | Check-in
1:45 PM | Opening Remarks
We’ll kick off the afternoon with a welcome from our hosts and a look at the themes shaping the future of retail – from legal innovation and strategic brand building to what’s at stake in today’s rapidly evolving landscape.
2:00 PM | The New Brand Blueprint: Relevance, Enforcement & Market Power
The embrace of dupes, the demands of the M&A market, and the rise of hyper-aware consumers raise questions about what it takes to craft – and sustain – a meaningful brand. This panel brings together key industry players to provide an unfiltered look at how to build a strong IP portfolio and maintain a dominant position in the market.
3:00 PM | Disrupting the Retail Model: Monetizing the New Consumer
Join leading experts as they decode the next wave of retail growth – where experiential shopping, AI, and personalization are not just trends, but transformative business models. This panel will explore how forward-thinking companies are tapping into changing consumer behaviors, embracing emerging tech, and building resilient, future-ready strategies to thrive in a quickly adapting market.
4:00 PM | Future-Proofing the Playbook: Marketing & Product Strategy
In a market where consumer expectations shift overnight, how do companies stay ahead? Industry leaders unpack what it takes to create breakout products and services and bold campaigns to market them. From innovative products/services to smart partnerships, discover how top brands are rewriting the rules to drive engagement, scale impact, manage risk, and safeguard brand equity.
5:00 PM | Closing Conversation
The day will end with a provocative conversation between James Lamdin and Jeff Berk that challenges assumptions about the future of luxury and examines the role of resale for the world’s most in-demand products and the companies behind them.
5:45 PM | Evening Drinks
Enjoy drinks and networking with fellow industry professionals.
7:00 PM | Event ends
Interested in attending?
Registration is now closed as we have reached full capacity. If you’d like to be added to the waitlist, please reach out to miriam@thefashionlaw.com.
For sponsor details, please contact miriam@thefashionlaw.com.