Hours, Clients, Millions of Dollars: Haute Couture by the Numbers

Couture – much like many aspects of the fashion industry – is a game of smoke and mirrors. What Christina Binkley called a “hush-hush, mysterious, tradition-bound world,” writing for the Wall Street Journal in 2016, many couture clients tend to shy from revealing their seasonal purchases by way of interviews and brands are routinely vague as to the figures their dedicated fans shell out for these hand-crafted creations, which are made-to-order clothes for private clients.

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