1. What will fashion be like in 20 years? What is set to remain constant is the urge to consume, something that is hard-wired into human nature. Accordingly, innovators are exploring future solutions that offer all the hit of the new buy without stripping the earth – and the answers, increasingly, appear to lie in the digital world. – Read More on BBC
2. Unboxing the unboxing experience: This is your first moment with your customer after they clicked “confirm order” and it’s an important one — it can be a powerful word-of-mouth moment where your customer can turn into your promoter and advocate. The better the unboxing, with attractive colors and clever copy, the more likely you’ll have your viral moment. People love to share what they love. And in a world of iPhones and Instagram, everyone is looking for content. – Read More on Medium (via LeanLuxe)
3. Luxury fashion is not size inclusive. Universal Standard wants to fix that: The fashion industry has segregated women by size, with a smattering of brands specializing in plus-size apparel, while the vast majority of the rest create clothes for women size 14 and under – even if the average woman in the U.S. is a size 16. A new collab with fashion industry darling Rodarte for women sized 00 to 40 aims to make waves. – Read More on Fast Co.
4. RETRO READ: Retailers Cannot Afford to Treat Plus-Size Fashion as an Afterthought Anymore. More often than not, brands and retailers are opting to overlook a critical segment of the population: The $20 billion market that is comprised of women who wear size 12 and above. – Read More on TFL
5. Lemaire is the brand putting low-key luxury on the map: “Sometimes you feel like people in fashion are a bit ashamed to admit to doing just clothes, they need the ‘rock n' roll’ alibi, the ‘artsy’ alibi, to justify that they make clothes. No! We are very proud of making clothes.” – Read More on SSENSE