Daily Links

1. Livestream sales of luxury items are popular in China, but not Singapore: “[China’s] geographical vastness makes livestream shopping more appealing compared to a trudge to a physical store. On the other hand, Singapore, with its small size and great transport infrastructure, means one can access the products in person in mere minutes, hence providing neither a push nor motivation for livestream shopping.” – Read More on the CNA

2. North Face Owner Pulled Xinjiang Criticism, Then Reinstated It: After VF took down its statement, executives quickly reconsidered, according to people familiar with the matter. In less than a day, the company decided to reverse course and publicly reaffirm its concerns over Xinjiang in a new but shorter statement. – Read More on the WSJ

3. How do retailers know what will sell out? They check TikTok: Gap’s “high-rise cheeky straight” jeans and “sky-high straight” jeans saw sales surge this year as TikTok helped spur a frenzy for loose-fit “mom jeans.” Gap saw a 200 percent increase in the number of cheeky straight jeans sold online within just a day. – Read More on NBC

4. Shipping rates expected to stay high in potential profit drag for retail: UBS says a key takeaway from meetings with shipping industry experts is that supply chain pressures will remain in place for the near term as it pertains to the retail sector. – Read More on Seeking Alpha

5. Risk of forced labor in clothing industry rises due to pandemic and industry response: The commercial actions of companies during the pandemic has brought to light how many business models within the garment industry are fundamentally at odds with these commitments, and that current government regulation does not go far enough to protect the workers. – Read More on University of Sheffield

6. Business-savvy Bangladesh fabric factories take on a greener hue: Zaber and Zubair Fabrics Ltd, a supplier of home textiles to major European retailers H&M and Lidl, is one of a growing band of Bangladeshi garment factories on a mission to clean up their act – and improve their bottom lines by going greener. – Read More on Reuters

1. The post-covid luxury spending boom has begun. It’s already reshaping the economy: Retailers are eager for the rich to spend $2.5 trillion in savings. J.Crew and Uniqlo are reaching for much higher top price points for the new items they’re introducing this season, compared with similar periods last year, competing for the high-end market. – Read More on the Washington Post

2. When Second Hand Becomes Vintage: Gen Z Has Made Thrifting a Big Business. “Thrifting has been normalized. Since so many people are doing it, it’s now seen as cooler. It’s seen as better than going to the mall. Younger people find it fun, like a game. A hunt for something unique.” – Read More on NPR

3. Poverty, pollution and profligacy – a fast-fashion horror story that will make you think twice about buying clothes: “Eighty per cent of donations leave a donation store’s floor not in the arms of individuals […] but packed into huge bales headed many places, including overseas.” – Read More on SCMP

4. RETRO READ: Rwanda Does Not Want Our Used Clothes and is at a Standoff with the U.S. as a Result. Due to the sheer volume of donated clothing in the U.S., most of these wares never make it to shelves in stateside secondhand stores. Instead, they are – or in a growing number of cases, were – shipped to Africa, India, Pakistan, and other far-flung locales, where they are sold to traders, who will then sell them to consumers. – Read More on TFL

5. Everything isn’t Gucci: Trademark law and the secondhand luxury goods market. Gone are the days of a single person selling a fake Fendi Baguette out of the trunk of a car; today, counterfeit goods are knowingly or unknowingly being sold on eBay, Poshmark, or The RealReal. – Read More on Reuters

6. RELATED READ: The Rocky Relationship Between Luxury Resale and (Some) Luxury Brands. Rhe Chanel lawsuits are striking in large part because resale companies have been able to live a relatively lawsuit-free existence. This is because the straightforward resale of luxury goods falls squarely within the bounds of the law. The First Sale Doctrine states that once a trademark owner, such as Chanel, releases its goods into the market, it cannot prevent the subsequent re-sale of those goods by their purchasers, assuming, of course, that the physical condition of the goods in question had been altered or impaired. – Read More on TFL

1. Clothes That Don’t Exist Are Worth Big Money in the Metaverse: “Because NFTs can act as a ‘digital twin’ of a real-life garment—proving authenticity and provenance—brands like Louis Vuitton and Nike are now actively investing in blockchain technology.” – Read More on Bloomberg

2. On the other hand … NFTs might not solve the authenticity problem: It is very difficult to assure anyone that what they have is the original/authentic/canonical copy. That’s true even if we agree on a convention that would anoint the copy Beeple delivered as the “real” one. – Read More on Slate

3. Not Being Amazon Is a Selling Point for These E-Commerce Players: “There is more consumer awareness than there was 10 years ago,” said Andy Hunter, Bookshop’s chief executive. “I think the Covid crisis has made people more aware of the needs of local businesses.” – Read More on the WSJ

4. Five things L Brands is doing to try to accelerate Victoria’s Secret’s turnaround: It is phasing out all of its Angels imagery. In its place will be new brand ambassadors the company has selected for their activism and accomplishments. Some of these women include soccer star Megan Rapinoe, actress Priyanka Chopra Jonas and champion skier Eileen Gu. – Read More on CNBC

5. The Original Ugly Sneaker Is Back: Remember the Isabel Marant wedge sneakers? Everyone wore them — inexplicably (and they spawned seemingly countless copies as a result). Now the designer has a new version, with an even higher heel. – Read More on the New York Times

1. Louis Vuitton Owner Embraces Google’s AI to Boost Sales: The Alphabet Inc. unit will work with luxury-goods powerhouse LVMH’s individual brands to enhance demand forecasting and inventory management and help better recommend targeted products to clients, top executives at both companies said in an interview. The companies declined to unveil the terms of the deal. – Read More on Bloomberg

2. Adidas CEO Kasper Rorsted says consumers will force fashion industry to be more sustainable: The scrutiny will force the fashion industry, which produces 8% to 10% of global carbon emissions, to become environmentally friendly, Rorsted said. “This is only the beginning, but the impact plastic has on our global environment is so negative.” – Read More on CNBC

3. Bangladesh garment industry could save $500 million a year by recycling cotton: In 2019, the South Asian nation imported about 1.6 million tons of cotton, at a cost of $3.5 billion, while producing 250,000 tons of cotton waste that could have been recycled, said new analysis from the Circular Fashion Partnership. – Read More on Reuters

4. Covid-19 Rent Breaks for Retailers Are Becoming the New Norm: More shopping-center owners are signing new leases where rent is tied directly to a portion of sales, at least for a period. These percentage-rent leases are especially attractive to newer retailers, offering some flexibility so that they aren’t saddled with large losses as they are starting out. – Read More on the WSJ

5. RETRO READ: From Malls to Madison Avenue: Real Estate is Getting a COVID Makeover. Among the most immediate results of that shift in power? An adoption of turnover-based leases, ones in which a link exists between the revenue a company brings in from the space it leases and the rent it pays (a trend that has adopted with increasing frequency in recent years), as well as the adoption of COVID-19 clauses aimed at specifically addressing and mitigating new risks. Another big development: shorter commercial leases. – Read More on TFL

6. U.S. businesses boost e-commerce investments even as pandemic winds down: More than half of survey respondents, or 54%, said their organizations plan to prioritize e-commerce experiences in areas such as mobile payments and online services, including buy-online, pick up in-store and curbside pickup. That is up from 31% in the second quarter of 2020. – Read More on S&P Global

1. Neiman Marcus Rides a Rebound in Luxury Shoppers: CEO Geoffroy van Raemdonck wants to focus on high-end luxury customers, including the 40% of Neiman Marcus shoppers who spend at least $10,000 a year with the chain, while also attracting new customers. – Read More on the WSJ

2. Mined diamonds to hold premium as lab-made market grows, gem expert says: “With jewelry, it’s about the emotion and building a strong brand. There’s been other options for jewelry buyers for years now with other stones … but it gets back to the whole marketing thing, that it’s a luxury item. You could ask, ‘Why do people want a $25,000 Birkin bag from Hermès? It’s not practical at all.’ But Hermès can sell as many as they want.” – Read More on S&P Global

3. “Either We All Win or We All Lose” – Gucci’s powerful message to the fashion industry: “We have decided to use our platforms and our voice because of the awareness of the Gucci brand worldwide. Like any other company or industry in the world, we need to understand it’s not even a choice – we just need to do it.” – Read More on Vogue

4. Fashion moves to the center of activist crosshairs: Rag traders have so far been largely sheltered from environmental activism. They shouldn’t be. At over 2 billion tons a year, cheap clothing production emitted 4% of global greenhouse gas emissions in 2018, according to McKinsey, and causes 20% of water pollution. – Read More on Reuters

5. Got the jab, bought the T-shirt: ‘Vaxinistas’ and the rise of pandemic merchandise. Merchandise, and in particular slogan tees and pins, has been an expression of its wearers’ values for years. Vaccine merch serves a very particular purpose: at a time of wearing your political values on your sleeve, it gives physical form to a historic moment. – Read More on the Guardian

6. Retail Sales Dropped 1.3% in May as Pandemic Shopping Habits Shifted: Americans instead are spending more on services, which account for the bulk of economic output but are largely excluded from the retail-sales report. Spending on one service—restaurants and bars—rose 1.8% last month, sending food-service sales beyond pre-pandemic levels. – Read More on the WSJ