1. Sustainability matters, but does it sell? From the consumer side, the buyers estimated that 70% of consumers would accept a price premium for a sustainable product. “Consumers are willing to pay a premium if they perceive production fully respects workers’ welfare and has a clear ‘made in’ connotation,” a major European department store said. – Read More on the Guardian
2. When Did "Wearable" Become a Dirty Word in Fashion? In a style climate dominated by attention-grabbing influencers, some designers are making the case for clothes that—gasp—people actually want to wear. – Read More on T&C
3. Speaking of “bad words,” luxury is particularly passé. Aside from an increased focus on social and economic inequality (and the role of luxury goods as a visual manifestation of a gap), the word “luxury” has largely been diluted thanks to its widespread use by brands and on products that would not traditionally fall within the luxury realm. – Read More on TFL
4. Global database maps fashion factories to crack down on slavery: A fashion data organization aims to crack down on slavery and worker abuse by mapping every clothing and footwear factory in the world, with a free, open-source tool launched on Thursday. – Read More on Reuters
5. How Brandless’s creative chief built an anti-brand from scratch: Jen Tank has arguably one of the hardest jobs in design: branding a brand that eschews branding. – Read More on Fast Co. – On the other hand: is there such a thing as a brand-less brand? Probably not. Minimalist-inspired branding is an aesthetic choice - that is still branding, after all.