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1. Luxury in Doldrums While Lysol and Takeout Boom: Sales of cleaning products and takeout food surged last quarter in the coronavirus pandemic, while the luxury industry suffered from shops being shut down and worries about the economic outlook curtailing consumer spending on high-end goods. LVMH reported profit that missed analysts’ estimates even as sales in China rebounded, while Moncler, known for its puffy ski jackets, also fell short of forecasts. – Read More on Bloomberg

2. How the coronavirus is changing the way we shop — and what we’re buying: Kantar has also suggested that consumer behavior won’t be the same going forward, with more than half of millennials and Gen Z consumers surveyed by the research firm saying they believed their lockdown habits would continue post-pandemic. “Increased hygiene, healthier eating, spending time with the family and personal development are most likely to be maintained.” – Read More on CNBC

3. Goodbye, jeans. The pandemic is ushering in an era of comfort: Denim sales have fallen sharply amid the coronavirus crisis, with brands like True Religion and Lucky filing for bankruptcy, and Levi’s revenue tanking. – Read More on the Washington Post

4. Pandemic turns Europe’s retail sector on its head as shoppers stay close to home: Many consumers have shifted to buying goods online, but they are also heading out to shops in residential areas and 46 percent of consumers across Europe aim to shop more locally in the long term than they did before the pandemic, data from Ernst & Young shows. – Read More on Reuters

5. How luxury brands should engage customers in the post-pandemic era: Customer engagement is going to be crucial to the luxury space and combining the offline and online customer experience will be of fundamental importance. For example, the wellness industry could have face-to-face sessions followed by virtual sessions to continue their level of engagement with customers in an extended fashion. – Read More on CNA Luxury