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1. What To Do When the Devil Wears [Your Brand]: Managers who find themselves in a similar situation must ask the following three questions: What are the risks from such an incident? What can we do to counteract the criticism? What (if any) long-term consequences have brands suffered because of similar circumstances? – Read More on HBR

2. Nike not renewing franchise agreements in Russia: The U.S. sportswear maker has not renewed agreements with its largest franchisee in Russia, the Vedomosti daily reported, marking the latest exit by a major U.S. brand since Russian forces entered Ukraine in February. – Read More on Reuters

3. Lululemon is well-positioned to handle recession, per Morgan Stanley: The athleisure co. is supported by compelling secular tailwinds (e.g., performance/athleisure focus), a market share gain opportunity & credible future revenue drivers (e.g., international expansion, digital growth, & product innovation/expansion into new categories).” – Read More on Seeking Alpha

4. Should Luxury Brands Actually Reduce Their Dependence on China? The greater focus on improving the retail experience and enhancing digitalization efforts over the past two years has been a net positive for luxury brands. – Read More on Jing

5. Valentino Chairman on the Future of Luxury Business: While “more expensive products are more attractive than anything else” right now, lockdowns in China are proving to be a “big issue for the luxury business because we are not very clear about what the rest of the year is going to look like.” – See More on Bloomberg