Daily LInks
1. Researchers Tested AI Watermarks—and Broke All of Them. “Watermarking at first sounds like a noble and promising solution, but its real-world applications fail from the onset when they can be easily faked, removed, or ignored.” – Read More on Wired
2. Luxury Fashion Relies on Indian Artisans. The Labels Tell a Different Story. Unbeknown to most consumers, top European labels have, for years, taken many orders to developing countries, including India, Vietnam and China. – Read More on Bloomberg
3. Gucci, Chanel and Other Luxury Retailers Splurge on American Real Estate. “Luxury was one of the first categories to see sales return to pre-pandemic levels. Real estate was a big part of their strategy when it came to continued growth and expansion.” – Read More on the WSJ
4. Why retail shopping is no fun anymore. While retail sales are healthy, the industry sorely needs shoppers to return to stores rather than just buying online, lest the in-person shopping experience — so important to that magic alchemy that bonds consumers to a brand — wither and atrophy. – Read More on Axios
5. “You’ve got to be data-driven.” The fashion forecasters using AI to predict the next trend. These AI tools can detect patterns within large datasets of runway show images, social media posts, search data, and online and in-store sales data – which can help forecasters spot emerging trends more accurately and, crucially, more quickly. – Read More on the Guardian
6. Elon Musk’s X hit with trademark lawsuit from marketing agency. X Corp, formerly known as Twitter, was sued in federal court in Florida on Monday by a legal-marketing company that claims the social media giant’s new name infringes its trademark incorporating the letter “X.” – Read More on Reuters
