Business deals in the cosmetics and broader wellness industry are flourishing as companies seek to expand their market reach, innovate, and stay competitive in a rapidly evolving landscape. Mergers and acquisitions have become a key strategy, with major conglomerates acquiring indie and niche brands to tap into new customer segments and capitalize on emerging trends like clean beauty, inclusivity, and wellness. At the same time, partnerships between beauty brands and influencers or celebrities are also common, leveraging their massive social media followings to drive brand visibility and sales.
Against this background, private equity and venture capital firms are increasingly investing in up-and-coming beauty startups, attracted by their potential for exponential growth and disruptive market impact. Meanwhile, cross-industry collaborations, such as partnerships between beauty brands and technology companies, are fueling innovation, particularly in personalized skincare and virtual try-on solutions. These deals reflect the industry’s dynamic nature and its constant push to adapt and thrive in a competitive global market.
With the foregoing in mind, here is a tracker of the most recent cosmetics, beauty, and wellness-centric M&A and investments …
Jan. 6, 2026 – Kiss Beauty Group Acquires Chillhouse
Kiss Beauty Group has acquired Chillhouse, the cult-favorite beauty brand known for its SoHo flagship and press-on nail line Chill Tips. While now under the ownership of the global beauty conglomerate, Chillhouse will continue to operate independently with its existing leadership, brand identity, and experiential presence in New York. Founded by Cyndi Ramirez-Fulton in 2017, Chillhouse has evolved from a downtown self-care destination into a multi-category beauty brand with a devoted community and growing product line. The acquisition provides the brand with access to Kiss Beauty Group’s scale, infrastructure, and global retail network.
“Chillhouse has built something truly distinctive in nail care, a brand with cultural credibility, creative design leadership, and a deeply engaged consumer community,” said J. Paul Yang, Chief Strategy Officer at Kiss Beauty Group. “Together, we see a powerful opportunity to accelerate innovation, expand omni-channel access, and help shape the future of modern nail care.”
2025
Dec. 16, 2025 – YSE Beauty Raises $15M Series A
YSE Beauty, the skincare brand founded by entrepreneur and actress Molly Sims, has closed a $15 million Series A funding round led by Silas Capital, with participation from L Catterton and existing investors. The investment will support product innovation, team expansion, and omnichannel growth as the brand continues to scale its presence in the prestige beauty space.
Launched with a focus on delivering clinically backed, glow-boosting skincare, YSE Beauty has gained traction for its accessible yet luxurious approach to skin health. The Series A marks a key milestone in the brand’s next phase of growth.
“We’ve always been about delivering real results with real transparency,” said Sims. “This funding allows us to invest in the science, storytelling, and service that power the YSE experience.”
Dec. 4, 2025 – Innerskin Raises $15M in New Round
Aesthetic wellness brand Innerskin has raised $15 million in a new round led by Iris Ventures, with participation from existing backer Label Capital. The funding will support rapid clinic expansion across the U.K. and Europe, with 8–12 new openings planned annually.
Founded in 2020 by Chrystelle Eid, Innerskin has scaled to 19 clinics in France, offering personalized, noninvasive treatments and a proprietary line of medical-grade skincare. The brand is part of a growing “undetectable beauty” movement focused on enhancing, not altering, natural features. “This raise is pivotal,” Eid said. “Iris brings the strategic expertise we need to lead in premium, accessible aesthetics across Europe.”
Dec. 4, 2025 – Goodai Global Acquires Skinfood for $108M
Goodai Global, backed by Seoul-based The Hahm Partners, has acquired legacy Korean beauty brand Skinfood from Pine Tree in a deal valued at approximately 150 billion won ($108 million). Founded in 2004, Skinfood is known for its ingredient-driven skincare, with formulations centered on food-based actives like black sugar, honey, and rice. The brand has seen renewed consumer interest amid a broader resurgence of early K-beauty pioneers.
The deal marks a strategic move by Goodai to revitalize and scale heritage beauty brands with strong global recognition. It also underscores The Hahm Partners’ ongoing push into consumer health and wellness through brand-led platforms.
Dec. 1, 2025 – LVMH Luxury Ventures Takes Minority Stake in BDK Parfums
BDK Parfums has welcomed a minority investment from LVMH’s Luxury Ventures arm as it accelerates global expansion and product innovation. Founded in 2016 by David Benedek, the Paris-based fragrance house has emerged as a leader in the fast-growing niche perfume segment, with a 45% year-over-year sales increase and a presence in 45 countries.
This marks the first time BDK has brought on outside capital. The funds will support retail development (beginning with a Dubai store in 2026), broaden distribution in markets like Asia and the Middle East, and expand the brand’s product offering, which currently includes 23 genderless perfumes, candles, and home scents.
“The idea of this minority stake was to be able to develop the brand,” said Benedek. “I was looking for a specialized partner, not just someone focused on immediate profitability, but one that understands the long-term vision.”
Nov. 25, 2025 – Monogram Capital Takes Majority Stake in Luckyscent
Monogram Capital Partners has acquired a majority interest in Luckyscent, the Los Angeles-based niche fragrance retailer behind Scent Bar and a robust online platform. Founders Adam Eastwood and Franco Wright will remain at the helm as the business enters its next phase of growth under new ownership. Founded in 2002, Luckyscent has become a destination for fragrance discovery, known for its curated selection of independent brands and a sampling model that encourages exploration.
The deal will support retail expansion and the development of proprietary product lines, positioning Luckyscent to scale its footprint while deepening its brand authority in the niche fragrance space.
This is a short excerpt from a data set that is published exclusively for TFL Pro+ subscribers. For access to our up-to-date beauty investment and M&A tracker, inquire today about how to sign up for a Professional subscription.
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