Is Trademark Law Keeping Pace With Modern Brands?

Intellectual Property

Intellectual Property

Is Trademark Law Keeping Pace With Modern Brands?

In a crowded retail landscape – where brands are fighting for consumer attention across fashion, beauty, activewear, health/wellness, hospitality, and broader lifestyle categories – trademark disputes are an important part of brand strategy. Yet, new empirical research ...

May 13, 2026 - By TFL

Intellectual Property

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2 min read

Worn Wear: Patagonia and Worn Again Reach a Trademark Truce

Worn Wear: Patagonia and Worn Again Reach a Trademark Truce

May 12, 2026 - By TFL

Intellectual Property

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1 min read

Shein v. Temu: Copyright Claims, Supplier Tensions & the Business of Ultra-Fast Fashion

Shein v. Temu: Copyright Claims, Supplier Tensions & the Business of Ultra-Fast Fashion

May 11, 2026 - By TFL

Intellectual Property

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2 min read

Are Legacy Brands Up for Grabs? Unpacking the Dean & DeLuca Lawsuit

Are Legacy Brands Up for Grabs? Unpacking the Dean & DeLuca Lawsuit

May 8, 2026 - By TFL

Intellectual Property

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2 min read

Zara Says Estée Lauder Previously Approved Uses of Jo Malone Name

Zara Says Estée Lauder Previously Approved Uses of Jo Malone Name

May 8, 2026 - By TFL

subcategories

Intellectual Property

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2 min read

Deckers v. Quince Heads to Trial, Testing Design Patents in the “Dupe” Era

Deckers v. Quince Heads to Trial, Testing Design Patents in the “Dupe” Era

May 7, 2026 - By TFL

Intellectual Property

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2 min read

Inside the Emerging Turf War Over Access to Hermès Bags

Inside the Emerging Turf War Over Access to Hermès Bags

May 6, 2026 - By Julie Zerbo

Intellectual Property

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2 min read

FoundRae Urges Court to Keep Pandora Jewelry Copyright Case in Play

FoundRae Urges Court to Keep Pandora Jewelry Copyright Case in Play

May 6, 2026 - By TFL

Intellectual Property

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2 min read

Court Trims Brandy Melville Case Against Shein but Keeps Platform Liability Claims

Court Trims Brandy Melville Case Against Shein but Keeps Platform Liability Claims

May 5, 2026 - By TFL

Intellectual Property

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2 min read

Appeals Court Shuts Down adidas’ Bid to Reopen Thom Browne Stripe Case

Appeals Court Shuts Down adidas’ Bid to Reopen Thom Browne Stripe Case

May 4, 2026 - By TFL

Intellectual Property

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2 min read

Squish v. Coty Case Puts Beauty Brand “Look & Feel” in the Spotlight

Squish v. Coty Case Puts Beauty Brand “Look & Feel” in the Spotlight

May 1, 2026 - By TFL

Intellectual Property

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2 min read

Taylor Swift & the Emerging Playbook for Protecting Likeness in the AI Era

Taylor Swift & the Emerging Playbook for Protecting Likeness in the AI Era

April 30, 2026 - By Julie Zerbo

Intellectual Property

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2 min read

Glow Recipe’s Case Against MCoBeauty Tests Limits of “Dupe” Strategies

Glow Recipe’s Case Against MCoBeauty Tests Limits of “Dupe” Strategies

April 29, 2026 - By TFL

Intellectual Property

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2 min read

Chanel v. The RealReal: The Antitrust Edge of the Luxury Resale Fight

Chanel v. The RealReal: The Antitrust Edge of the Luxury Resale Fight

April 24, 2026 - By TFL

Intellectual Property

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2 min read

Pandora Challenges the Limits of Copyright in Foundrae Jewelry Case

Pandora Challenges the Limits of Copyright in Foundrae Jewelry Case

April 23, 2026 - By TFL

Intellectual Property

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2 min read

A Dive into the Rise of the Arms-Length Brand

A Dive into the Rise of the Arms-Length Brand

April 22, 2026 - By Julie Zerbo

Intellectual Property

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2 min read

Quince Sued Over “Brazen” Use of Music in Social Media Posts

Quince Sued Over “Brazen” Use of Music in Social Media Posts

April 21, 2026 - By TFL

Intellectual Property

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2 min read

When Copying Crosses the Line: Korea’s Crackdown on Dupes

When Copying Crosses the Line: Korea’s Crackdown on Dupes

April 20, 2026 - By TFL

Intellectual Property

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3 min read

A Half-Trillion-Dollar Problem: Inside Fashion’s Counterfeit Economy

A Half-Trillion-Dollar Problem: Inside Fashion’s Counterfeit Economy

April 17, 2026 - By TFL

Intellectual Property

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7 min read

Top Legal Issues Facing Fashion & Retail in 2026 – Part II

Top Legal Issues Facing Fashion & Retail in 2026 – Part II

April 16, 2026 - By Natasha Weis, Jeff Weston, Matt Finkelstein, Amanda Peterson

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