Fashion’s Circular Ambitions Face a Legal Ceiling

Intellectual Property

Intellectual Property

Fashion’s Circular Ambitions Face a Legal Ceiling

French courts have handed luxury giants back-to-back wins against upcycling designers, reinforcing a simple principle: consumers may resell branded goods, but they may not reconstruct them into new commercial products. As fashion’s waste crisis deepens, those ...

August 3, 2026 - By Kimiya Shams

Intellectual Property

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2 min read

Dior, Sincerely Jules Trademark Clash Tests the Limits of Coexistence

Dior, Sincerely Jules Trademark Clash Tests the Limits of Coexistence

July 30, 2026 - By TFL

Intellectual Property

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2 min read

Apple’s Trade Secret Suit Offers an Early Look at AI’s Next IP Battleground

Apple’s Trade Secret Suit Offers an Early Look at AI’s Next IP Battleground

July 28, 2026 - By TFL

Intellectual Property

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2 min read

Kering, Bottega Veneta Lose Fight to Remove Viral “Made in Italy” Video

Kering, Bottega Veneta Lose Fight to Remove Viral “Made in Italy” Video

July 24, 2026 - By TFL

Intellectual Property

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2 min read

When Does Packaging Become Protectable? Van Leeuwen’s Win Offers a Roadmap

When Does Packaging Become Protectable? Van Leeuwen’s Win Offers a Roadmap

July 20, 2026 - By TFL

subcategories

Intellectual Property

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3 min read

The Brand-Building Strategy Behind the Rise of Luxury Grocery

The Brand-Building Strategy Behind the Rise of Luxury Grocery

July 20, 2026 - By TFL

Intellectual Property

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2 min read

LVMH’s Win in Influencer Case Offers New Look at Counterfeit Damages

LVMH’s Win in Influencer Case Offers New Look at Counterfeit Damages

July 16, 2026 - By TFL

Intellectual Property

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2 min read

What CBP Counterfeit Seizure Data Reveals About Luxury’s Most Recognizable Symbols

What CBP Counterfeit Seizure Data Reveals About Luxury’s Most Recognizable Symbols

July 15, 2026 - By TFL

Intellectual Property

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2 min read

Squish v. Squishy: Can Trademark Owners Have It Both Ways?

Squish v. Squishy: Can Trademark Owners Have It Both Ways?

July 9, 2026 - By TFL

Intellectual Property

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2 min read

Italian Court Strengthens Loro Piana’s Campaign Against White Sole Dupes

Italian Court Strengthens Loro Piana’s Campaign Against White Sole Dupes

July 7, 2026 - By TFL

Intellectual Property

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3 min read

What Louis Vuitton’s Latest Win Reveals About Modern Brand Protection

What Louis Vuitton’s Latest Win Reveals About Modern Brand Protection

July 6, 2026 - By Julie Zerbo

Intellectual Property

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3 min read

America at 250: Who Owns the American Flag in Fashion?

America at 250: Who Owns the American Flag in Fashion?

July 3, 2026 - By Felicia Caponigri, Cathay Smith

Intellectual Property

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2 min read

The Brand-Building Playbook Behind Football’s Most Valuable Clubs

The Brand-Building Playbook Behind Football’s Most Valuable Clubs

July 2, 2026 - By TFL

Intellectual Property

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2 min read

7-Eleven Sues Nike Over Air Max That “Co-Opts” its Signature Stripe

7-Eleven Sues Nike Over Air Max That “Co-Opts” its Signature Stripe

July 2, 2026 - By TFL

Intellectual Property

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2 min read

Supreme Court Takes Up Pepsi-Rise Case Over Who Decides a Trademark’s Strength

Supreme Court Takes Up Pepsi-Rise Case Over Who Decides a Trademark’s Strength

June 29, 2026 - By TFL

Intellectual Property

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2 min read

Nike’s Total 90 Win: Thin Use Can Keep a Legacy Trademark Alive

Nike’s Total 90 Win: Thin Use Can Keep a Legacy Trademark Alive

June 26, 2026 - By TFL

Intellectual Property

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2 min read

Coach Ends its Case Over Allegedly Infringing Quince Bags

Coach Ends its Case Over Allegedly Infringing Quince Bags

June 24, 2026 - By TFL

Intellectual Property

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3 min read

What An Hermès Win Reveals About the Limits of “Art” as a Defense

What An Hermès Win Reveals About the Limits of “Art” as a Defense

June 24, 2026 - By TFL

Intellectual Property

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2 min read

From Heritage Design to Brand Asset: Inside Tiffany & Co.’s Bird on a Rock Strategy 

From Heritage Design to Brand Asset: Inside Tiffany & Co.’s Bird on a Rock Strategy 

June 23, 2026 - By TFL

Intellectual Property

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2 min read

Patagonia v. Pattie Gonia: When Values-Based Branding Meets Trademark Enforcement

Patagonia v. Pattie Gonia: When Values-Based Branding Meets Trademark Enforcement

June 22, 2026 - By TFL

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