How Companies Use Trademarks to Influence Consumers & What They Buy

Fashion

Fashion

How Companies Use Trademarks to Influence Consumers & What They Buy

This past summer brought with it an influx of almost-all-things pink thanks to a Barbie-branded takeover. The effort by Mattel and its many collaborators and licensees – which coincided with the release of the Barbie film – provided a framework for how companies can ...

April 26, 2024 - By TFL

Fashion

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1 min read

Companies’ Complex Supply Chains & the Role of Digital Product Passports

Companies’ Complex Supply Chains & the Role of Digital Product Passports

April 25, 2024 - By Julie Zerbo

Fashion

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4 min read

From Travis Kelce’s Shirt to Button Jewelry: Unpacking the Upcycling Craze 

From Travis Kelce’s Shirt to Button Jewelry: Unpacking the Upcycling Craze 

April 24, 2024 - By TFL

Fashion

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4 min read

The FTC Sues to Block Tapestry’s $8.5B Bid to Acquire Capri Holdings

The FTC Sues to Block Tapestry’s $8.5B Bid to Acquire Capri Holdings

April 23, 2024 - By Julie Zerbo

Fashion

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5 min read

Chanel v. What Goes Around Comes Around: Timeline of a Resale Case

Chanel v. What Goes Around Comes Around: Timeline of a Resale Case

April 19, 2024 - By TFL

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Fashion

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4 min read

On-Demand Manufacturing Provides a Blueprint for the Wasteful Fashion Industry

On-Demand Manufacturing Provides a Blueprint for the Wasteful Fashion Industry

April 19, 2024 - By Valérie Moatti

Fashion

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4 min read

From Luxury Leader to Loss-Maker: What Went Wrong for Yoox Net-a-Porter?

From Luxury Leader to Loss-Maker: What Went Wrong for Yoox Net-a-Porter?

April 17, 2024 - By Julie Zerbo

Fashion

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3 min read

Making the Claim: A Dive into California’s “Greenwashing” Cause of Action

Making the Claim: A Dive into California’s “Greenwashing” Cause of Action

April 17, 2024 - By TFL

Fashion

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4 min read

How Do Luxury Brands Sell to the 0.0001 Percent? 

How Do Luxury Brands Sell to the 0.0001 Percent? 

April 11, 2024 - By TFL

Fashion

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4 min read

WGACA Says Chanel is Using “Broad” Injunction to Stifle Secondary Market

WGACA Says Chanel is Using “Broad” Injunction to Stifle Secondary Market

April 10, 2024 - By TFL

Fashion

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2 min read

Greenwashing, AI Washing Come Under the Regulatory Microscope

Greenwashing, AI Washing Come Under the Regulatory Microscope

April 8, 2024 - By TFL

Fashion

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2 min read

European Regulator Calls Off Probe into Fashion Brands’ Alleged Price Fixing

European Regulator Calls Off Probe into Fashion Brands’ Alleged Price Fixing

April 5, 2024 - By TFL

Fashion

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4 min read

Resale & Trademark Exhaustion in the EU: A Guide for Brand Owners

Resale & Trademark Exhaustion in the EU: A Guide for Brand Owners

April 5, 2024 - By Theodora Goula

Fashion

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4 min read

What is Really Driving Luxury Brands’ Warranties & In-House Repairs?

What is Really Driving Luxury Brands’ Warranties & In-House Repairs?

April 4, 2024 - By TFL

Fashion

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3 min read

Claims Against Companies’ Directors for ESG Breaches Are Coming

Claims Against Companies’ Directors for ESG Breaches Are Coming

April 3, 2024 - By Paul Taylor, Georgie Glover, Hannah McCullagh

Fashion

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3 min read

Nike Beats Lawsuit Accusing it of “Greenwashing” its Wares

Nike Beats Lawsuit Accusing it of “Greenwashing” its Wares

April 1, 2024 - By TFL

Fashion

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1 min read

What Does Extended Producer Responsibility Look Like for Retail?

What Does Extended Producer Responsibility Look Like for Retail?

March 29, 2024 - By Julie Zerbo

Fashion

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3 min read

Why It’s Hard for Brands to Stay True to Their Activist Roots Post-Buyout

Why It’s Hard for Brands to Stay True to Their Activist Roots Post-Buyout

March 28, 2024 - By Bob Doherty, Karolos Papadas, Nadine Waehning, Victoria Wells

Fashion

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4 min read

Second Circuit Takes on Case Over Saks, Luxury Brands’ “No Poaching” Pact

Second Circuit Takes on Case Over Saks, Luxury Brands’ “No Poaching” Pact

March 26, 2024 - By TFL

Fashion

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5 min read

Does an Antitrust Case Over Hermès Birkin Bags Have Legs? 

Does an Antitrust Case Over Hermès Birkin Bags Have Legs? 

March 22, 2024 - By Julie Zerbo

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