What Brands Can Learn from adidas’ Latest Stripes Loss

Activewear

Activewear

What Brands Can Learn from adidas’ Latest Stripes Loss

Adidas’ ongoing fight over stripes has hit a snag. The U.K. Court of Appeal has dismissed the German sportswear giant’s attempt to salvage six of its position trademarks, marking the latest setback in its long-running effort to assert dominance over its famous “three ...

October 27, 2025 - By TFL

Activewear

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2 min read

Oura Accuses Reebok of Copying its Smart Ring in New Lawsuit

Oura Accuses Reebok of Copying its Smart Ring in New Lawsuit

November 19, 2025 - By TFL

Activewear

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3 min read

Salomon Nabs Win in Trademark Fight Over Zigzag Shoe Design

Salomon Nabs Win in Trademark Fight Over Zigzag Shoe Design

November 18, 2025 - By TFL

Activewear

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3 min read

Love Letter Branding: How a Social Media Spat Pulled Nike Into Court

Love Letter Branding: How a Social Media Spat Pulled Nike Into Court

November 17, 2025 - By TFL

Activewear

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2 min read

Algorithmic Pricing in Retail: Navigating the New Legal Frontier

Algorithmic Pricing in Retail: Navigating the New Legal Frontier

November 13, 2025 - By TFL

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